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| LOVE 10 'The Sweetie Issue' Autumn/Winter 2013 goes on sale July 23, 2013 http://www.thelovemagazine.co.uk Photo credit: Mert Alas & Marcus Piggot Styled by: Katie Grand, Editor-in-Chief of LOVE |
London — Today, one of the world's most influential fashion magazines, LOVE, has revealed Minnie Mouse as the cover star of their 5th Anniversary special The Sweetie Issue.
One of Disney's most beloved stars, Minnie Mouse is the first cartoon character to appear on the cover of LOVE. Inspired by Minnie Mouse's enduring cultural influence and iconic style, LOVE's Editor-in-Chief Katie Grand asked Minnie Mouse to make her debut fashion cover alongside some of the world's most sought-after models, showcased in bespoke Minnie Mouse ears created by leading luxury fashion houses.
To be fully revealed in print on 29th July 2013, Minnie Mouse will star as one of a cover series that includes five of the greatest contemporary models: Edie Campbell, Cara Delevigne, Georgia May Jagger, Rosie Huntington-Whiteley and Chiharu Okungi. Recruited to interpret the celebrated silhouette of Minnie Mouse's ears and bow with bespoke designs were Gucci, Loewe, Marc by Marc Jacobs, Miu Miu and Jake and Dinos Chapman for Louis Vuitton.
"As work began on this issue, that famous Herb Ritts shot of Madonna popped up on my Instagram feed, the one where she's in bed wearing the Minnie Mouse ears," describes Editor-in-Chief Katie Grand. "There was something about that look – knowing, but genuine, and genuinely sweet – that got me thinking. I've always been a big fan of Minnie's style, that polka-dot bow and dress. So we set about getting my favourite models in Minnie Mouse ears that had been interpreted by the likes of Miu Miu and Jake and Dinos Chapman for Louis Vuitton. But that wasn't enough: we had to get Minnie Mouse herself in on the act too."
Accompanying the launch of The Sweetie Issue, a playful interactive app will be available to download from iTunes, and the LOVE website will showcase Grand's interpretation of the world of Minnie Mouse.
